Content creation is a vital element in contemporary marketing strategies.
Resources
Welcome to the M4B Resource Center. We provide free tips, advice and insights into marketing and customer management.
Reach The Right Customers With Google Smart Bidding
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Google Smart Bidding claims to drive significantly better results across advertising networks.
Declarative Lookup Rollup Summaries In Salesforce – The Why & How
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The purpose of this blog post is to detail the benefits of using the Declarative Lookup Rollup Summaries (DLRS) managed package in your Salesforce org.
Google AdWords Price Extensions – The Benefits & Drawbacks
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Google Price Extensions do exactly what they say: extend ads with relevant price information, providing substantial benefits to advertisers.
Beat The Black Friday Crowds: M4B’s Black Friday Marketing Tips
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We’ve put together our top Black Friday marketing tips to help you beat the black Friday crowds.
Twitter’s 280 Characters: An Innovative Feature Or A Surplus Character?
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Twitter character limits are a social institution in their own right, and, for many, forming a 140-character tweet is a modern-day art form.
Hashtags: A #make Or #break Symbol
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Ten years after its conception the hashtag (#) continues to thrive. It has contributed to some big events, campaigns and controversies and has consequently created some of the biggest social media moments of the past decade.
8 Useful Metrics To Measure Your Contact Centre
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In this post I run through eight key metrics that every business should be using to measure the effectiveness of their contact centres.
Snapchat Sponsored Geo-filters For Advertising
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With more than a 150 million daily active users worldwide and 10 billion videos watched each day can you really ignore Snapchat as a marketing channel?